472 lines
30 KiB
HTML
472 lines
30 KiB
HTML
<!DOCTYPE HTML>
|
||
<html><head>
|
||
|
||
|
||
|
||
|
||
|
||
|
||
|
||
|
||
|
||
|
||
|
||
|
||
|
||
|
||
|
||
|
||
|
||
|
||
|
||
|
||
|
||
|
||
|
||
|
||
|
||
|
||
|
||
|
||
|
||
<meta http-equiv="content-type" content="text/html; charset=UTF-8">
|
||
<title>Event Tracking Overview - Google Analytics - Google Code</title>
|
||
<script type="text/javascript"><!--
|
||
(function(){function a(){this.t={};this.tick=function(c){this.t[c]=(new Date).getTime()};this.tick("start")}var b=new a;window.jstiming={Timer:a,load:b};if(window.external&&window.external.pageT)window.jstiming.pt=window.external.pageT;})();
|
||
|
||
var _tocPath_ = '/html/apis/analytics/_toc.ezt';
|
||
var codesite_token = '56328469b0a0a7c65c4a395ddd8cde4c';
|
||
var logged_in_user_email = 'dan1978@gmx.net';
|
||
//--></script>
|
||
<link href="05_eventTrackerOverview-Dateien/codesite.css" type="text/css" rel="stylesheet">
|
||
<script src="05_eventTrackerOverview-Dateien/codesite_head.js" type="text/javascript"></script>
|
||
<script type="text/javascript">CODESITE_CSITimer['load'].tick('bhs');</script>
|
||
<link rel="search" type="application/opensearchdescription+xml" title="Google Code" href="http://code.google.com/osd.xml">
|
||
|
||
<!--[if IE]><link rel="stylesheet" type="text/css" href="/css/iehacks.css"><![endif]-->
|
||
|
||
<link href="05_eventTrackerOverview-Dateien/semantic_headers.css" rel="stylesheet" type="text/css">
|
||
<link href="05_eventTrackerOverview-Dateien/local_extensions.css" rel="stylesheet" type="text/css">
|
||
|
||
<script src="05_eventTrackerOverview-Dateien/ga.js" async="" type="text/javascript"></script></head><body class="gc-documentation">
|
||
|
||
|
||
|
||
|
||
<div id="gb">
|
||
<span>
|
||
|
||
|
||
<b>dan1978@gmx.net</b>
|
||
|
|
||
|
||
<a href="http://code.google.com/u/dan1978@gmx.net/" id="projects-dropdown" onclick="return false;"><span style="text-decoration: underline;">My favorites</span> <span style="font-size: 0.75em;">▼</span></a>
|
||
|
|
||
|
||
<a id="lang-dropdown" href="http://code.google.com/" onclick="return false;"><span style="text-decoration: underline;">English</span> <span style="font-size: 0.75em;">▼</span></a>
|
||
|
||
|
||
| <a href="http://www.google.com/accounts/Logout?continue=http%3A%2F%2Fcode.google.com%2Fintl%2Fde%2Fapis%2Fanalytics%2Fdocs%2Ftracking%2FeventTrackerOverview.html" onclick="CODESITE_click('/gb/sc/signout');"><span style="text-decoration: underline;">Sign out</span></a>
|
||
|
||
|
||
</span>
|
||
</div>
|
||
|
||
<div class="gbh" style="left: 0px;"></div>
|
||
<div class="gbh" style="right: 0px;"></div>
|
||
|
||
<div id="gc-container">
|
||
<a id="top"></a>
|
||
<div id="skipto">
|
||
<a href="#gc-pagecontent">Skip to page content</a>
|
||
<a href="#gc-toc">Skip to main navigation</a>
|
||
</div>
|
||
|
||
<div id="gc-header">
|
||
<div id="logo"><a href="http://code.google.com/">
|
||
|
||
|
||
<img src="05_eventTrackerOverview-Dateien/code_logo.gif" alt="Google Code" style="border: 0pt none; margin: 3px 0pt 0pt;" height="40" width="167">
|
||
|
||
|
||
</a></div>
|
||
<div id="search">
|
||
<div id="searchForm">
|
||
<form id="cse" action="http://www.google.com/cse" accept-charset="utf-8" onsubmit="executeGSearch(document.getElementById('gsearchInput').value); return false;">
|
||
<noscript>
|
||
<input type="hidden" name="cref" value="http://code.google.com/cse/googlecode-context.xml">
|
||
</noscript>
|
||
<div id="gsc-search-box">
|
||
<input id="gsearchInput" name="q" maxlength="2048" class="gsc-input" autocomplete="off" title="Google Code Search" style="width: 345px;" type="text">
|
||
<div id="cs-searchresults" onclick="event.cancelBubble = true;"></div>
|
||
<input title="Search" id="gsearchButton" class="gsc-search-button" name="sa" value="Search" type="submit">
|
||
<div class="greytext">e.g. "adwords" or "open source"</div>
|
||
</div>
|
||
</form>
|
||
</div> <!-- end searchForm -->
|
||
</div> <!-- end search -->
|
||
|
||
|
||
|
||
|
||
</div> <!-- end gc-header -->
|
||
|
||
|
||
<div id="codesiteContent">
|
||
|
||
<a id="gc-topnav-anchor"></a>
|
||
<div id="gc-topnav"><img id="gc-star" src="05_eventTrackerOverview-Dateien/star_off.gif" height="15" width="15">
|
||
<h1 class="mozilla">Google Analytics</h1>
|
||
<ul id="docs" class="gc-topnav-tabs">
|
||
|
||
<li id="home_link">
|
||
<a href="http://code.google.com/apis/analytics/" title="Google Analytics home page">Home</a>
|
||
</li>
|
||
|
||
<li id="docs_link">
|
||
<a href="http://code.google.com/apis/analytics/docs/index.html" class="selected" title="Official Google Analytics documentation">Docs</a>
|
||
</li>
|
||
|
||
<li id="faq_link">
|
||
<a href="http://code.google.com/apis/analytics/docs/gdata/gdataFAQ.html" title="Answers to frequently asked questions about Google Analytics">FAQ</a>
|
||
</li>
|
||
|
||
<li id="articles_link">
|
||
<a href="http://code.google.com/apis/analytics/docs/gdata/gdataArticlesCode.html" title="Focused articles and tutorials for Google Analytics developers">Articles</a>
|
||
</li>
|
||
|
||
<li>
|
||
<a href="http://analytics.blogspot.com/" title="Official Google Analytics blog">Blog</a>
|
||
</li>
|
||
|
||
<li>
|
||
<a href="http://code.google.com/apis/analytics/groups/groups.html" title="Google Analytics developer forum">Forum</a>
|
||
</li>
|
||
|
||
<li>
|
||
<a href="http://www.google.com/analytics/tos.html" title="Google Analytics terms of service">Terms</a>
|
||
</li>
|
||
|
||
|
||
</ul>
|
||
</div> <!-- end gc-topnav -->
|
||
|
||
|
||
<div class="g-section g-tpl-210">
|
||
|
||
<div class="g-unit g-first" id="gc-toc">
|
||
<link href="05_eventTrackerOverview-Dateien/local_extensions.css" rel="stylesheet" type="text/css">
|
||
<ul class="treelist tlw-nested-only tlw-processed tlw-instance-0">
|
||
<li>
|
||
<ul>
|
||
<li style="padding-top: 0pt; padding-bottom: 0pt;">
|
||
<div class="tlw-title tlw-branch"><a href="javascript:void(0)" class="tlw-control" title="Expand Overview"><img src="05_eventTrackerOverview-Dateien/cleardot.gif" alt="Expand Overview" class="tlw-control tlw-plus"></a><span class="tlw-title"><strong>Overview</strong></span></div><ul style="display: none;" id="0-sub-0">
|
||
<li><a href="http://code.google.com/apis/analytics/docs/concepts/gaConceptsOverview.html">Functional Overview</a></li>
|
||
<li><a href="http://code.google.com/apis/analytics/docs/concepts/gaConceptsAccounts.html">Accounts & Profiles</a></li>
|
||
<li><a href="http://code.google.com/apis/analytics/docs/concepts/gaConceptsCookies.html">Cookies</a></li>
|
||
<li><a href="http://code.google.com/apis/analytics/docs/concepts/gaConceptsDomains.html">Domains & Directories</a></li>
|
||
<li><a href="http://code.google.com/apis/analytics/docs/concepts/gaConceptsSampling.html">Sampling</a></li>
|
||
</ul>
|
||
</li>
|
||
</ul>
|
||
</li>
|
||
</ul>
|
||
<div class="dottedLine"></div>
|
||
<div class="sectionTitle"><span class="sectionFont">Tracking Code</span></div>
|
||
<ul class="treelist tlw-nested-only tlw-processed tlw-instance-1" style="margin-top: -15px;">
|
||
<li>
|
||
<ul>
|
||
<li><a href="http://code.google.com/apis/analytics/docs/tracking/home.html">Home</a></li>
|
||
<li style="padding-top: 0pt; padding-bottom: 0pt;">
|
||
<div class="tlw-title tlw-branch"><a href="javascript:void(0)" class="tlw-control" title="Collapse Getting Started"><img src="05_eventTrackerOverview-Dateien/cleardot.gif" alt="Collapse Getting Started" class="tlw-control tlw-minus"></a><a href="http://code.google.com/apis/analytics/docs/tracking/asyncTracking.html">Getting Started</a></div><ul style="display: block;" id="1-sub-0">
|
||
<li><a href="http://code.google.com/apis/analytics/docs/tracking/asyncUsageGuide.html">Async Usage</a></li>
|
||
<li><a href="http://code.google.com/apis/analytics/docs/tracking/asyncMigrationExamples.html">Async Migration</a></li>
|
||
<li><a href="http://code.google.com/apis/analytics/docs/tracking/gaTrackingEcommerce.html">Ecommerce Tracking</a></li>
|
||
<li style="padding-top: 0pt; padding-bottom: 0pt;">
|
||
<div class="tlw-title tlw-branch selected"><a href="javascript:void(0)" class="tlw-control" title="Collapse Event Tracking"><img src="05_eventTrackerOverview-Dateien/cleardot.gif" alt="Collapse Event Tracking" class="tlw-control tlw-minus"></a><a href="http://code.google.com/apis/analytics/docs/tracking/eventTrackerOverview.html">Event Tracking</a></div><ul style="display: block;" id="1-sub-1">
|
||
<li><a href="http://code.google.com/apis/analytics/docs/tracking/eventTrackerGuide.html">Implementing</a></li>
|
||
<li><a href="http://code.google.com/apis/analytics/docs/tracking/eventTrackerWrappers.html">Extending</a></li>
|
||
</ul>
|
||
</li>
|
||
<li><a href="http://code.google.com/apis/analytics/docs/tracking/gaTrackingSite.html">Cross-Domain Tracking</a></li>
|
||
<li><a href="http://code.google.com/apis/analytics/docs/tracking/gaTrackingTraffic.html">Traffic Sources</a></li>
|
||
<li style="padding-top: 0pt; padding-bottom: 0pt;">
|
||
<div class="tlw-title tlw-branch"><a href="javascript:void(0)" class="tlw-control" title="Collapse Visitor Configuration"><img src="05_eventTrackerOverview-Dateien/cleardot.gif" alt="Collapse Visitor Configuration" class="tlw-control tlw-minus"></a><a href="http://code.google.com/apis/analytics/docs/tracking/gaTrackingVisitors.html">Visitor Configuration</a></div><ul style="display: block;" id="1-sub-2">
|
||
<li><a href="http://code.google.com/apis/analytics/docs/tracking/gaTrackingCustomVariables.html">Custom Variables</a></li>
|
||
<li class="deprecated"><a href="http://code.google.com/apis/analytics/docs/tracking/gaTrackingVisitorSegments.html">Custom Visitor Segments</a></li>
|
||
</ul>
|
||
</li>
|
||
<li><a href="http://code.google.com/apis/analytics/docs/tracking/gaTrackingOverview.html">Traditional Snippet</a></li>
|
||
</ul>
|
||
</li>
|
||
<li style="padding-top: 0pt; padding-bottom: 0pt;">
|
||
<div class="tlw-title tlw-branch"><a href="javascript:void(0)" class="tlw-control" title="Expand Tracking Reference"><img src="05_eventTrackerOverview-Dateien/cleardot.gif" alt="Expand Tracking Reference" class="tlw-control tlw-plus"></a><a href="http://code.google.com/apis/analytics/docs/gaJS/gaJSApi.html">Tracking Reference</a></div><ul style="display: none;" id="1-sub-3">
|
||
<li>Global Objects
|
||
<ul>
|
||
<li><a href="http://code.google.com/apis/analytics/docs/gaJS/gaJSApi_gat.html">_gat</a></li>
|
||
<li><a href="http://code.google.com/apis/analytics/docs/gaJS/gaJSApi_gaq.html">_gaq</a></li>
|
||
</ul>
|
||
|
||
</li><li>Tracker Objects
|
||
<ul class="treelist tlw-processed tlw-instance-2">
|
||
<li><a href="http://code.google.com/apis/analytics/docs/gaJS/gaJSApiBasicConfiguration.html">Basic Configuration</a></li>
|
||
<li><a href="http://code.google.com/apis/analytics/docs/gaJS/gaJSApiCampaignTracking.html">Campaign Tracking</a></li>
|
||
<li><a href="http://code.google.com/apis/analytics/docs/gaJS/gaJSApiDomainDirectory.html">Domains & Directories</a></li>
|
||
<li><a href="http://code.google.com/apis/analytics/docs/gaJS/gaJSApiEcommerce.html">Ecommerce</a></li>
|
||
<li><a href="http://code.google.com/apis/analytics/docs/gaJS/gaJSApiEventTracking.html">Event Tracking</a></li>
|
||
<li><a href="http://code.google.com/apis/analytics/docs/gaJS/gaJSApiSearchEngines.html">Search Engines and Referrers</a></li>
|
||
<li><a href="http://code.google.com/apis/analytics/docs/gaJS/gaJSApiWebClient.html">Web Client</a></li>
|
||
<li><a href="http://code.google.com/apis/analytics/docs/gaJS/gaJSApiUrchin.html">Urchin Server</a></li>
|
||
</ul>
|
||
</li>
|
||
|
||
</ul>
|
||
</li>
|
||
|
||
<li style="padding-top: 0pt; padding-bottom: 0pt;">
|
||
<div class="tlw-title tlw-branch"><a href="javascript:void(0)" class="tlw-control" title="Expand Libraries"><img src="05_eventTrackerOverview-Dateien/cleardot.gif" alt="Expand Libraries" class="tlw-control tlw-plus"></a><span class="tlw-title">Libraries</span></div><ul style="display: none;" id="1-sub-4">
|
||
<li><a href="http://code.google.com/apis/analytics/docs/tracking/gadgetTracking.html">Gadgets</a></li>
|
||
<li><a href="http://code.google.com/chrome/extensions/trunk/tut_analytics.html">Chrome Extensions</a></li>
|
||
<li><a style="text-decoration: none;" href="http://code.google.com/mobile/analytics/docs/"><span style="text-decoration: underline;">Mobile</span><span class="new"> Updated</span></a> (Labs <img src="05_eventTrackerOverview-Dateien/labs-11.png" alt="in Labs" style="padding: 0pt; margin: 0pt;">)</li>
|
||
<li style="padding-top: 0pt; padding-bottom: 0pt;">
|
||
<div class="tlw-title tlw-branch"><a href="javascript:void(0)" class="tlw-control" title="Expand Flash/Flex (Labs )"><img src="05_eventTrackerOverview-Dateien/cleardot.gif" alt="Expand Flash/Flex (Labs )" class="tlw-control tlw-plus"></a><span class="tlw-title"><a href="http://code.google.com/apis/analytics/docs/tracking/flashTrackingIntro.html">Flash/Flex</a> (Labs <img src="05_eventTrackerOverview-Dateien/labs-11.png" alt="in Labs" style="padding: 0pt; margin: 0pt;">)</span></div><ul style="display: none;" id="1-sub-5">
|
||
<li><a href="http://code.google.com/apis/analytics/docs/tracking/flashTrackingSetupFlash.html">Flash Setup</a></li>
|
||
<li><a href="http://code.google.com/apis/analytics/docs/tracking/flashTrackingSetupFlex.html">Flex Setup</a></li>
|
||
</ul>
|
||
</li>
|
||
<li><a href="http://code.google.com/apis/analytics/docs/tracking/silverlightTrackingIntro.html">Silverlight</a> (Labs <img src="05_eventTrackerOverview-Dateien/labs-11.png" alt="in Labs" style="padding: 0pt; margin: 0pt;">)</li>
|
||
</ul>
|
||
</li>
|
||
|
||
<li>
|
||
<a href="http://code.google.com/apis/analytics/docs/tracking/gaTrackingTroubleshooting.html">Troubleshooting</a>
|
||
</li>
|
||
<li><a href="http://code.google.com/apis/analytics/docs/gaJS/changelog.html">Changelog - ga.js</a></li>
|
||
</ul>
|
||
</li>
|
||
</ul>
|
||
|
||
<div class="dottedLine"></div>
|
||
<div class="sectionTitle"><span class="sectionFont">Management API <span style="letter-spacing: normal;">(Labs <img src="05_eventTrackerOverview-Dateien/labs-11.png" alt="in Labs" style="padding: 0pt; margin: 0pt;">)</span></span></div>
|
||
<ul class="treelist tlw-nested-only tlw-processed tlw-instance-3" style="margin-top: -15px;">
|
||
<li>
|
||
<ul class="treelist tlw-processed tlw-instance-4">
|
||
<li><a href="http://code.google.com/apis/analytics/docs/mgmt/home.html">Home</a>
|
||
</li><li style="padding-top: 0pt; padding-bottom: 0pt;">
|
||
<div class="tlw-title tlw-branch"><a href="javascript:void(0)" class="tlw-control" title="Expand Getting Started"><img src="05_eventTrackerOverview-Dateien/cleardot.gif" alt="Expand Getting Started" class="tlw-control tlw-plus"></a><a href="http://code.google.com/apis/analytics/docs/mgmt/mgmtDeveloperGuide.html">Getting Started</a></div><ul style="display: none;" id="3-sub-0">
|
||
<li><a href="http://code.google.com/apis/analytics/docs/mgmt/mgmtAuthentication.html">Authorization</a></li>
|
||
<li><a href="http://code.google.com/apis/analytics/docs/mgmt/mgmtProtocol.html">Protocol</a></li>
|
||
<li><a href="http://code.google.com/apis/analytics/docs/mgmt/mgmtJava.html">Java</a></li>
|
||
<li><a href="http://code.google.com/apis/analytics/docs/mgmt/mgmtJavascript.html">Javascript</a></li>
|
||
</ul>
|
||
</li>
|
||
<li><a href="http://code.google.com/apis/analytics/docs/mgmt/mgmtFeedReference.html">Feed Reference</a></li>
|
||
<li><a href="http://code.google.com/apis/analytics/docs/mgmt/mgmtLibraries.html">Libraries & Examples</a></li>
|
||
<li><a href="http://code.google.com/apis/analytics/docs/mgmt/changelog.html">Changelog</a></li>
|
||
</ul>
|
||
</li>
|
||
</ul>
|
||
|
||
|
||
<div class="dottedLine"></div>
|
||
<div class="sectionTitle"><span class="sectionFont">Export API <span style="letter-spacing: normal;">(Labs <img src="05_eventTrackerOverview-Dateien/labs-11.png" alt="in Labs" style="padding: 0pt; margin: 0pt;">)</span></span></div>
|
||
<ul class="treelist tlw-nested-only tlw-processed tlw-instance-5" style="margin-top: -15px;">
|
||
<li>
|
||
<ul>
|
||
<li><a href="http://code.google.com/apis/analytics/docs/gdata/home.html">Home</a></li>
|
||
<li style="padding-top: 0pt; padding-bottom: 0pt;">
|
||
<div class="tlw-title tlw-branch"><a href="javascript:void(0)" class="tlw-control" title="Expand Getting Started"><img src="05_eventTrackerOverview-Dateien/cleardot.gif" alt="Expand Getting Started" class="tlw-control tlw-plus"></a><a href="http://code.google.com/apis/analytics/docs/gdata/gdataDeveloperGuide.html">Getting Started</a></div><ul style="display: none;" id="5-sub-0">
|
||
<li><a href="http://code.google.com/apis/analytics/docs/gdata/gdataAuthentication.html">Authorization</a></li>
|
||
<li><a href="http://code.google.com/apis/analytics/docs/gdata/2.0/gdataProtocol.html">Protocol</a></li>
|
||
<li><a href="http://code.google.com/apis/analytics/docs/gdata/2.0/gdataJava.html">Java</a></li>
|
||
<li><a href="http://code.google.com/apis/analytics/docs/gdata/2.0/gdataJavascript.html">Javascript</a></li>
|
||
<li style="padding-top: 0pt; padding-bottom: 0pt;">
|
||
<div class="tlw-title tlw-branch"><a href="javascript:void(0)" class="tlw-control" title="Expand Version 1.0"><img src="05_eventTrackerOverview-Dateien/cleardot.gif" alt="Expand Version 1.0" class="tlw-control tlw-plus"></a><span class="tlw-title">Version 1.0</span></div><ul style="display: none;" id="5-sub-1">
|
||
<li><a href="http://code.google.com/apis/analytics/docs/gdata/1.0/gdataProtocol.html">Protocol</a></li>
|
||
<li><a href="http://code.google.com/apis/analytics/docs/gdata/1.0/gdataJava.html">Java</a></li>
|
||
<li><a href="http://code.google.com/apis/analytics/docs/gdata/1.0/gdataJavascript.html">Javascript</a></li>
|
||
</ul></li>
|
||
</ul>
|
||
</li>
|
||
<li style="padding-top: 0pt; padding-bottom: 0pt;">
|
||
<div class="tlw-title tlw-branch"><a href="javascript:void(0)" class="tlw-control" title="Expand Feed Reference"><img src="05_eventTrackerOverview-Dateien/cleardot.gif" alt="Expand Feed Reference" class="tlw-control tlw-plus"></a><a href="http://code.google.com/apis/analytics/docs/gdata/gdataReference.html">Feed Reference</a></div><ul style="display: none;" id="5-sub-2">
|
||
<li><a href="http://code.google.com/apis/analytics/docs/gdata/gdataReferenceAccountFeed.html">Account Feed</a></li>
|
||
<li><a href="http://code.google.com/apis/analytics/docs/gdata/gdataReferenceDataFeed.html">Data Feed</a></li>
|
||
<li><a href="http://code.google.com/apis/analytics/docs/gdata/gdataCommonQueries.html">Common Queries</a>
|
||
</li><li><a href="http://code.google.com/apis/analytics/docs/gdata/gdataExplorer.html">Query Explorer</a></li>
|
||
</ul></li>
|
||
<li><a href="http://code.google.com/apis/analytics/docs/gdata/gdataReferenceDimensionsMetrics.html">Dimensions & Metrics</a></li>
|
||
<li><a href="http://code.google.com/apis/analytics/docs/gdata/gdataLibraries.html">Libraries & Examples</a></li>
|
||
|
||
<li style="padding-top: 0pt; padding-bottom: 0pt;">
|
||
<div class="tlw-title tlw-branch"><a href="javascript:void(0)" class="tlw-control" title="Expand Changelog & Issues"><img src="05_eventTrackerOverview-Dateien/cleardot.gif" alt="Expand Changelog & Issues" class="tlw-control tlw-plus"></a><span class="tlw-title">Changelog & Issues</span></div><ul style="display: none;" id="5-sub-3">
|
||
<li><a href="http://code.google.com/apis/analytics/docs/gdata/changelog.html">Changelog</a></li>
|
||
<li><a href="http://code.google.com/p/gdata-issues/issues/list?can=2&q=label:API-Analytics&colspec=API+ID+Type+Status+Priority+Stars+Summary&cells=tiles">Issue Tracker</a></li>
|
||
</ul>
|
||
</li>
|
||
|
||
</ul>
|
||
</li>
|
||
</ul>
|
||
|
||
|
||
<div class="dottedLine"></div>
|
||
<div class="sectionTitle"><span class="sectionFont">Website Optimizer <span style="letter-spacing: normal;">(Labs <img src="05_eventTrackerOverview-Dateien/labs-11.png" alt="in Labs" style="padding: 0pt; margin: 0pt;">)</span></span></div>
|
||
<ul class="treelist tlw-nested-only tlw-processed tlw-instance-6" style="margin-top: -15px;">
|
||
<li>
|
||
<ul>
|
||
<li><a href="http://code.google.com/apis/analytics/docs/gwo/index.html">Getting Started</a></li>
|
||
<li><a href="http://code.google.com/apis/analytics/docs/gwo/commonTasks.html">Common Tasks</a></li>
|
||
<li><a href="http://code.google.com/apis/analytics/docs/gwo/feedReference.html">Feed Reference</a></li>
|
||
<li><a href="http://code.google.com/apis/analytics/docs/gwo/gwoFAQ.html">FAQ</a></li>
|
||
</ul>
|
||
</li>
|
||
</ul>
|
||
|
||
<a class="hidden" href="#gc-topnav-anchor">More Google Analytics resource links</a>
|
||
</div>
|
||
|
||
<div style="position: relative;" class="g-unit" id="gc-pagecontent">
|
||
|
||
<script type="text/javascript">CODESITE_docEarlyProcessing();</script>
|
||
|
||
|
||
<h1 class="page_title">Event Tracking Overview</h1>
|
||
|
||
|
||
|
||
|
||
|
||
<p>Event Tracking is a method available in the <code>ga.js</code>
|
||
tracking code that you can use to record user interaction with website
|
||
elements, such as a Flash-driven menu system. This is accomplished by
|
||
attaching the method call to the particular UI element you want to
|
||
track. When used this way, all user activity on such elements is
|
||
calculated and displayed as Events in the Analytics reporting interface.
|
||
Additionally, pageview calculations are unaffected by user activity
|
||
tracked using the Event Tracking method. Finally, Event Tracking employs
|
||
an object-oriented model that you can use to collect and classify
|
||
different types of interaction with your web page objects.</p>
|
||
<p>By contrast, tracking web page objects using the <code>urchin.js</code> tracking code requires virtual URL creation and provides no object hierarchy. With the legacy <code>urchin.js</code>
|
||
code, user interaction with page objects is calculated and displayed as
|
||
part of total page views to your site, and no distinction is made
|
||
between actual and virtual pageviews. </p>
|
||
<p>With <code>ga.js</code>, you would commonly apply Event Tracking to:</p><ul>
|
||
<li>Any Flash-driven element, like a Flash website, or a Flash Movie player</li>
|
||
<li>Embedded AJAX page elements</li>
|
||
<li>Page gadgets </li>
|
||
<li>File downloads</li>
|
||
<li>Load times for data </li>
|
||
</ul>
|
||
<p>
|
||
This document assumes familiarity with Google Analytics Tracking Code (GATC) configuration. Additionally, you must have the <code>ga.js</code>
|
||
tracking code installed on those pages where you configure Event
|
||
Tracking as described here. For more information on tracking your site
|
||
using the GATC, see the <a href="http://code.google.com/apis/analytics/docs/tracking/gaTrackingOverview.html">Tracking Sites</a> guide as well as the documentation in the Analytics Concepts section of this site.</p>
|
||
<h3>Design Philosophy</h3>
|
||
<p>The design model for Event Tracking is highly flexible, and its use
|
||
can be extended well beyond the common model of user-triggered
|
||
events—the design decision is up to you. For this reason, useful Event
|
||
Tracking reports require collaboration with your report users and good
|
||
report planning.</p><ul class="listhead">
|
||
<li>Determine in advance all elements for which you want to track data. <p>Even
|
||
if you initially track only a single object on your website, having an
|
||
overall sense of the various objects/events you want to track will help
|
||
you establish a report structure that scales well with an increase in
|
||
the number and type of Event Tracking. </p></li>
|
||
<li>Work with your report user to plan your Event Tracking reports. <p>Knowing
|
||
in advance how the reports should look will direct the structure of
|
||
your Event Tracking implementation. For example, if the reports only
|
||
need to show video UI interaction, your category structure will be quite
|
||
different than if the reports need to track other Flash UIs like menus,
|
||
embedded gadgets, and load times. In addition, you can inform the
|
||
report user about the different tracking possibilities available with
|
||
Event Tracking to get the most out of your implementation. For example,
|
||
the report user might be interested in tracking user behavior on a
|
||
Flash video interface, but might also be interested in latency tracking
|
||
for the load time of the video. In that case, you can plan ahead to have
|
||
meaningful names in your event calls.</p>
|
||
</li>
|
||
<li>Adopt a consistent and clear naming convention. <p>In the process
|
||
of implementing Event Tracking, every name you supply for categories,
|
||
actions, and labels appears in the reporting interface. In addition, a
|
||
category/action pair is treated as a unique element in the report
|
||
statistics, so consider first how you want your metrics to be calculated
|
||
for all objects belonging to a similar category.</p>
|
||
</li>
|
||
</ul>
|
||
<p>The rest of this guide describes the data model in detail and how to implement Event Tracking for your website. </p>
|
||
|
||
|
||
|
||
<div align="right"><a href="#top" class="backtotop">Back to Top</a></div>
|
||
|
||
|
||
<div style="height: 806px;" id="gc-collapsible"></div></div><!-- end gc-pagecontent -->
|
||
</div><!-- end gooey wrapper -->
|
||
|
||
</div> <!-- end codesite content -->
|
||
|
||
|
||
<div id="gc-footer" dir="ltr">
|
||
<div class="text">
|
||
|
||
©2011 Google -
|
||
<a href="http://code.google.com/">Code Home</a> -
|
||
<a href="http://code.google.com/terms.html">Terms of Service</a> -
|
||
<a href="http://code.google.com/privacy.html">Privacy Policy</a> -
|
||
<a href="http://code.google.com/more/">Site Directory</a>
|
||
<br> <br>
|
||
Google Code offered in:
|
||
<a href="http://code.google.com/intl/en/">English</a> -
|
||
<a href="http://code.google.com/intl/es/">Español</a> -
|
||
<a href="http://code.google.com/intl/ja/">日本語</a> -
|
||
<a href="http://code.google.com/intl/ko/">한국어</a> -
|
||
<a href="http://code.google.com/intl/pt-BR/">Português</a> -
|
||
<a href="http://code.google.com/intl/ru/">Pусский</a> -
|
||
<a href="http://code.google.com/intl/zh-CN/">中文(简体)</a> -
|
||
<a href="http://code.google.com/intl/zh-TW/">中文(繁體)</a>
|
||
</div>
|
||
</div><!-- end gc-footer -->
|
||
|
||
</div><!-- end gc-container -->
|
||
|
||
<script type="text/javascript">CODESITE_CSITimer['load'].tick('ats');</script>
|
||
<script src="05_eventTrackerOverview-Dateien/codesite_tail.js" type="text/javascript"></script>
|
||
|
||
|
||
|
||
|
||
<script type="text/javascript">
|
||
var _gaq = _gaq || [];
|
||
|
||
_gaq.push(
|
||
|
||
|
||
['projectTracker._setAccount', 'YT-8705592-1'],
|
||
['projectTracker._setDomainName', 'code.google.com'],
|
||
['projectTracker._setCookiePath', window.location.pathname.substring(0,
|
||
window.location.pathname.lastIndexOf('/') + 1)],
|
||
['projectTracker._trackPageview'],
|
||
|
||
['siteTracker._setAccount', 'UA-18071-1'],
|
||
['siteTracker._setDomainName', 'code.google.com'],
|
||
['siteTracker._setCookiePath', window.location.pathname.substring(0,
|
||
window.location.pathname.lastIndexOf('/') + 1)],
|
||
['siteTracker._trackPageview']
|
||
);
|
||
(function() {
|
||
var ga = document.createElement('script');
|
||
|
||
ga.type = 'text/javascript';
|
||
ga.async = true;
|
||
ga.src = 'http://www.google-analytics.com/ga.js';
|
||
(document.getElementsByTagName('head')[0] ||
|
||
document.getElementsByTagName('body')[0]).appendChild(ga);
|
||
})();
|
||
</script>
|
||
|
||
|
||
|
||
|
||
<div style="display: none;" id="menuDiv-lang-dropdown" class="menuDiv instance0"><div class="menuCategory default"><a href="http://code.google.com/intl/en/apis/analytics/docs/tracking/eventTrackerOverview.html" style="display: block;" class="menuItem">English</a><a href="http://code.google.com/intl/es/apis/analytics/docs/tracking/eventTrackerOverview.html" style="display: block;" class="menuItem">Español</a><a href="http://code.google.com/intl/ja/apis/analytics/docs/tracking/eventTrackerOverview.html" style="display: block;" class="menuItem">日本語</a><a href="http://code.google.com/intl/ko/apis/analytics/docs/tracking/eventTrackerOverview.html" style="display: block;" class="menuItem">한국어</a><a href="http://code.google.com/intl/pt-BR/apis/analytics/docs/tracking/eventTrackerOverview.html" style="display: block;" class="menuItem">Português (Brasil)</a><a href="http://code.google.com/intl/ru/apis/analytics/docs/tracking/eventTrackerOverview.html" style="display: block;" class="menuItem">Pусский</a><a href="http://code.google.com/intl/zh-CN/apis/analytics/docs/tracking/eventTrackerOverview.html" style="display: block;" class="menuItem">中文 (简体)</a><a href="http://code.google.com/intl/zh-TW/apis/analytics/docs/tracking/eventTrackerOverview.html" style="display: block;" class="menuItem">中文 (繁體)</a></div></div><div id="gc-collapsible-arrow"></div><div id="cs-searchresults"><div id="cs-recommended">Suggestions</div><div id="searchResult1"></div><div id="searchResult2"></div><div id="searchResult3"></div><div id="searchResult4"></div><div id="searchResult5"></div><div id="searchResult6"></div><div id="searchResult7"></div></div><div style="display: none;" id="menuDiv-projects-dropdown" class="menuDiv instance1"><div class="menuCategory controls"><hr class="menuSeparator"><a href="http://code.google.com/more/" style="display: block;" class="menuItem">Find developer products...</a><a href="http://code.google.com/hosting/" style="display: block;" class="menuItem">Find open source projects...</a></div></div></body></html> |