GoogleServices/Sources/doku/05_eventTrackerOverview.html
2011-02-26 23:25:02 +00:00

472 lignes
30 KiB
HTML
Brut Lien permanent Annotations Historique

Ce fichier contient des caractères Unicode ambigus.

Ce fichier contient des caractères Unicode qui peuvent être confondus avec d'autres caractères. Si vous pensez que c'est intentionnel, vous pouvez ignorer cet avertissement. Utilisez le bouton Échappe pour les dévoiler.

<!DOCTYPE HTML>
<html><head>
<meta http-equiv="content-type" content="text/html; charset=UTF-8">
<title>Event Tracking Overview - Google Analytics - Google Code</title>
<script type="text/javascript"><!--
(function(){function a(){this.t={};this.tick=function(c){this.t[c]=(new Date).getTime()};this.tick("start")}var b=new a;window.jstiming={Timer:a,load:b};if(window.external&&window.external.pageT)window.jstiming.pt=window.external.pageT;})();
var _tocPath_ = '/html/apis/analytics/_toc.ezt';
var codesite_token = '56328469b0a0a7c65c4a395ddd8cde4c';
var logged_in_user_email = 'dan1978@gmx.net';
//--></script>
<link href="05_eventTrackerOverview-Dateien/codesite.css" type="text/css" rel="stylesheet">
<script src="05_eventTrackerOverview-Dateien/codesite_head.js" type="text/javascript"></script>
<script type="text/javascript">CODESITE_CSITimer['load'].tick('bhs');</script>
<link rel="search" type="application/opensearchdescription+xml" title="Google Code" href="http://code.google.com/osd.xml">
<!--[if IE]><link rel="stylesheet" type="text/css" href="/css/iehacks.css"><![endif]-->
<link href="05_eventTrackerOverview-Dateien/semantic_headers.css" rel="stylesheet" type="text/css">
<link href="05_eventTrackerOverview-Dateien/local_extensions.css" rel="stylesheet" type="text/css">
<script src="05_eventTrackerOverview-Dateien/ga.js" async="" type="text/javascript"></script></head><body class="gc-documentation">
<div id="gb">
<span>
<b>dan1978@gmx.net</b>
|
<a href="http://code.google.com/u/dan1978@gmx.net/" id="projects-dropdown" onclick="return false;"><span style="text-decoration: underline;">My favorites</span> <span style="font-size: 0.75em;"></span></a>
|
<a id="lang-dropdown" href="http://code.google.com/" onclick="return false;"><span style="text-decoration: underline;">English</span> <span style="font-size: 0.75em;"></span></a>
| <a href="http://www.google.com/accounts/Logout?continue=http%3A%2F%2Fcode.google.com%2Fintl%2Fde%2Fapis%2Fanalytics%2Fdocs%2Ftracking%2FeventTrackerOverview.html" onclick="CODESITE_click('/gb/sc/signout');"><span style="text-decoration: underline;">Sign out</span></a>
</span>
</div>
<div class="gbh" style="left: 0px;"></div>
<div class="gbh" style="right: 0px;"></div>
<div id="gc-container">
<a id="top"></a>
<div id="skipto">
<a href="#gc-pagecontent">Skip to page content</a>
<a href="#gc-toc">Skip to main navigation</a>
</div>
<div id="gc-header">
<div id="logo"><a href="http://code.google.com/">
<img src="05_eventTrackerOverview-Dateien/code_logo.gif" alt="Google Code" style="border: 0pt none; margin: 3px 0pt 0pt;" height="40" width="167">
</a></div>
<div id="search">
<div id="searchForm">
<form id="cse" action="http://www.google.com/cse" accept-charset="utf-8" onsubmit="executeGSearch(document.getElementById('gsearchInput').value); return false;">
<noscript>
<input type="hidden" name="cref" value="http://code.google.com/cse/googlecode-context.xml">
</noscript>
<div id="gsc-search-box">
<input id="gsearchInput" name="q" maxlength="2048" class="gsc-input" autocomplete="off" title="Google Code Search" style="width: 345px;" type="text">
<div id="cs-searchresults" onclick="event.cancelBubble = true;"></div>
<input title="Search" id="gsearchButton" class="gsc-search-button" name="sa" value="Search" type="submit">
<div class="greytext">e.g. "adwords" or "open source"</div>
</div>
</form>
</div> <!-- end searchForm -->
</div> <!-- end search -->
</div> <!-- end gc-header -->
<div id="codesiteContent">
<a id="gc-topnav-anchor"></a>
<div id="gc-topnav"><img id="gc-star" src="05_eventTrackerOverview-Dateien/star_off.gif" height="15" width="15">
<h1 class="mozilla">Google Analytics</h1>
<ul id="docs" class="gc-topnav-tabs">
<li id="home_link">
<a href="http://code.google.com/apis/analytics/" title="Google Analytics home page">Home</a>
</li>
<li id="docs_link">
<a href="http://code.google.com/apis/analytics/docs/index.html" class="selected" title="Official Google Analytics documentation">Docs</a>
</li>
<li id="faq_link">
<a href="http://code.google.com/apis/analytics/docs/gdata/gdataFAQ.html" title="Answers to frequently asked questions about Google Analytics">FAQ</a>
</li>
<li id="articles_link">
<a href="http://code.google.com/apis/analytics/docs/gdata/gdataArticlesCode.html" title="Focused articles and tutorials for Google Analytics developers">Articles</a>
</li>
<li>
<a href="http://analytics.blogspot.com/" title="Official Google Analytics blog">Blog</a>
</li>
<li>
<a href="http://code.google.com/apis/analytics/groups/groups.html" title="Google Analytics developer forum">Forum</a>
</li>
<li>
<a href="http://www.google.com/analytics/tos.html" title="Google Analytics terms of service">Terms</a>
</li>
</ul>
</div> <!-- end gc-topnav -->
<div class="g-section g-tpl-210">
<div class="g-unit g-first" id="gc-toc">
<link href="05_eventTrackerOverview-Dateien/local_extensions.css" rel="stylesheet" type="text/css">
<ul class="treelist tlw-nested-only tlw-processed tlw-instance-0">
<li>
<ul>
<li style="padding-top: 0pt; padding-bottom: 0pt;">
<div class="tlw-title tlw-branch"><a href="javascript:void(0)" class="tlw-control" title="Expand Overview"><img src="05_eventTrackerOverview-Dateien/cleardot.gif" alt="Expand Overview" class="tlw-control tlw-plus"></a><span class="tlw-title"><strong>Overview</strong></span></div><ul style="display: none;" id="0-sub-0">
<li><a href="http://code.google.com/apis/analytics/docs/concepts/gaConceptsOverview.html">Functional Overview</a></li>
<li><a href="http://code.google.com/apis/analytics/docs/concepts/gaConceptsAccounts.html">Accounts &amp; Profiles</a></li>
<li><a href="http://code.google.com/apis/analytics/docs/concepts/gaConceptsCookies.html">Cookies</a></li>
<li><a href="http://code.google.com/apis/analytics/docs/concepts/gaConceptsDomains.html">Domains &amp; Directories</a></li>
<li><a href="http://code.google.com/apis/analytics/docs/concepts/gaConceptsSampling.html">Sampling</a></li>
</ul>
</li>
</ul>
</li>
</ul>
<div class="dottedLine"></div>
<div class="sectionTitle"><span class="sectionFont">Tracking Code</span></div>
<ul class="treelist tlw-nested-only tlw-processed tlw-instance-1" style="margin-top: -15px;">
<li>
<ul>
<li><a href="http://code.google.com/apis/analytics/docs/tracking/home.html">Home</a></li>
<li style="padding-top: 0pt; padding-bottom: 0pt;">
<div class="tlw-title tlw-branch"><a href="javascript:void(0)" class="tlw-control" title="Collapse Getting Started"><img src="05_eventTrackerOverview-Dateien/cleardot.gif" alt="Collapse Getting Started" class="tlw-control tlw-minus"></a><a href="http://code.google.com/apis/analytics/docs/tracking/asyncTracking.html">Getting Started</a></div><ul style="display: block;" id="1-sub-0">
<li><a href="http://code.google.com/apis/analytics/docs/tracking/asyncUsageGuide.html">Async Usage</a></li>
<li><a href="http://code.google.com/apis/analytics/docs/tracking/asyncMigrationExamples.html">Async Migration</a></li>
<li><a href="http://code.google.com/apis/analytics/docs/tracking/gaTrackingEcommerce.html">Ecommerce Tracking</a></li>
<li style="padding-top: 0pt; padding-bottom: 0pt;">
<div class="tlw-title tlw-branch selected"><a href="javascript:void(0)" class="tlw-control" title="Collapse Event Tracking"><img src="05_eventTrackerOverview-Dateien/cleardot.gif" alt="Collapse Event Tracking" class="tlw-control tlw-minus"></a><a href="http://code.google.com/apis/analytics/docs/tracking/eventTrackerOverview.html">Event Tracking</a></div><ul style="display: block;" id="1-sub-1">
<li><a href="http://code.google.com/apis/analytics/docs/tracking/eventTrackerGuide.html">Implementing</a></li>
<li><a href="http://code.google.com/apis/analytics/docs/tracking/eventTrackerWrappers.html">Extending</a></li>
</ul>
</li>
<li><a href="http://code.google.com/apis/analytics/docs/tracking/gaTrackingSite.html">Cross-Domain Tracking</a></li>
<li><a href="http://code.google.com/apis/analytics/docs/tracking/gaTrackingTraffic.html">Traffic Sources</a></li>
<li style="padding-top: 0pt; padding-bottom: 0pt;">
<div class="tlw-title tlw-branch"><a href="javascript:void(0)" class="tlw-control" title="Collapse Visitor Configuration"><img src="05_eventTrackerOverview-Dateien/cleardot.gif" alt="Collapse Visitor Configuration" class="tlw-control tlw-minus"></a><a href="http://code.google.com/apis/analytics/docs/tracking/gaTrackingVisitors.html">Visitor Configuration</a></div><ul style="display: block;" id="1-sub-2">
<li><a href="http://code.google.com/apis/analytics/docs/tracking/gaTrackingCustomVariables.html">Custom Variables</a></li>
<li class="deprecated"><a href="http://code.google.com/apis/analytics/docs/tracking/gaTrackingVisitorSegments.html">Custom Visitor Segments</a></li>
</ul>
</li>
<li><a href="http://code.google.com/apis/analytics/docs/tracking/gaTrackingOverview.html">Traditional Snippet</a></li>
</ul>
</li>
<li style="padding-top: 0pt; padding-bottom: 0pt;">
<div class="tlw-title tlw-branch"><a href="javascript:void(0)" class="tlw-control" title="Expand Tracking Reference"><img src="05_eventTrackerOverview-Dateien/cleardot.gif" alt="Expand Tracking Reference" class="tlw-control tlw-plus"></a><a href="http://code.google.com/apis/analytics/docs/gaJS/gaJSApi.html">Tracking Reference</a></div><ul style="display: none;" id="1-sub-3">
<li>Global Objects
<ul>
<li><a href="http://code.google.com/apis/analytics/docs/gaJS/gaJSApi_gat.html">_gat</a></li>
<li><a href="http://code.google.com/apis/analytics/docs/gaJS/gaJSApi_gaq.html">_gaq</a></li>
</ul>
</li><li>Tracker Objects
<ul class="treelist tlw-processed tlw-instance-2">
<li><a href="http://code.google.com/apis/analytics/docs/gaJS/gaJSApiBasicConfiguration.html">Basic Configuration</a></li>
<li><a href="http://code.google.com/apis/analytics/docs/gaJS/gaJSApiCampaignTracking.html">Campaign Tracking</a></li>
<li><a href="http://code.google.com/apis/analytics/docs/gaJS/gaJSApiDomainDirectory.html">Domains &amp; Directories</a></li>
<li><a href="http://code.google.com/apis/analytics/docs/gaJS/gaJSApiEcommerce.html">Ecommerce</a></li>
<li><a href="http://code.google.com/apis/analytics/docs/gaJS/gaJSApiEventTracking.html">Event Tracking</a></li>
<li><a href="http://code.google.com/apis/analytics/docs/gaJS/gaJSApiSearchEngines.html">Search Engines and Referrers</a></li>
<li><a href="http://code.google.com/apis/analytics/docs/gaJS/gaJSApiWebClient.html">Web Client</a></li>
<li><a href="http://code.google.com/apis/analytics/docs/gaJS/gaJSApiUrchin.html">Urchin Server</a></li>
</ul>
</li>
</ul>
</li>
<li style="padding-top: 0pt; padding-bottom: 0pt;">
<div class="tlw-title tlw-branch"><a href="javascript:void(0)" class="tlw-control" title="Expand Libraries"><img src="05_eventTrackerOverview-Dateien/cleardot.gif" alt="Expand Libraries" class="tlw-control tlw-plus"></a><span class="tlw-title">Libraries</span></div><ul style="display: none;" id="1-sub-4">
<li><a href="http://code.google.com/apis/analytics/docs/tracking/gadgetTracking.html">Gadgets</a></li>
<li><a href="http://code.google.com/chrome/extensions/trunk/tut_analytics.html">Chrome Extensions</a></li>
<li><a style="text-decoration: none;" href="http://code.google.com/mobile/analytics/docs/"><span style="text-decoration: underline;">Mobile</span><span class="new">&nbsp;&nbsp;Updated</span></a> (Labs <img src="05_eventTrackerOverview-Dateien/labs-11.png" alt="in Labs" style="padding: 0pt; margin: 0pt;">)</li>
<li style="padding-top: 0pt; padding-bottom: 0pt;">
<div class="tlw-title tlw-branch"><a href="javascript:void(0)" class="tlw-control" title="Expand Flash/Flex (Labs )"><img src="05_eventTrackerOverview-Dateien/cleardot.gif" alt="Expand Flash/Flex (Labs )" class="tlw-control tlw-plus"></a><span class="tlw-title"><a href="http://code.google.com/apis/analytics/docs/tracking/flashTrackingIntro.html">Flash/Flex</a> (Labs <img src="05_eventTrackerOverview-Dateien/labs-11.png" alt="in Labs" style="padding: 0pt; margin: 0pt;">)</span></div><ul style="display: none;" id="1-sub-5">
<li><a href="http://code.google.com/apis/analytics/docs/tracking/flashTrackingSetupFlash.html">Flash Setup</a></li>
<li><a href="http://code.google.com/apis/analytics/docs/tracking/flashTrackingSetupFlex.html">Flex Setup</a></li>
</ul>
</li>
<li><a href="http://code.google.com/apis/analytics/docs/tracking/silverlightTrackingIntro.html">Silverlight</a> (Labs <img src="05_eventTrackerOverview-Dateien/labs-11.png" alt="in Labs" style="padding: 0pt; margin: 0pt;">)</li>
</ul>
</li>
<li>
<a href="http://code.google.com/apis/analytics/docs/tracking/gaTrackingTroubleshooting.html">Troubleshooting</a>
</li>
<li><a href="http://code.google.com/apis/analytics/docs/gaJS/changelog.html">Changelog - ga.js</a></li>
</ul>
</li>
</ul>
<div class="dottedLine"></div>
<div class="sectionTitle"><span class="sectionFont">Management API <span style="letter-spacing: normal;">(Labs <img src="05_eventTrackerOverview-Dateien/labs-11.png" alt="in Labs" style="padding: 0pt; margin: 0pt;">)</span></span></div>
<ul class="treelist tlw-nested-only tlw-processed tlw-instance-3" style="margin-top: -15px;">
<li>
<ul class="treelist tlw-processed tlw-instance-4">
<li><a href="http://code.google.com/apis/analytics/docs/mgmt/home.html">Home</a>
</li><li style="padding-top: 0pt; padding-bottom: 0pt;">
<div class="tlw-title tlw-branch"><a href="javascript:void(0)" class="tlw-control" title="Expand Getting Started"><img src="05_eventTrackerOverview-Dateien/cleardot.gif" alt="Expand Getting Started" class="tlw-control tlw-plus"></a><a href="http://code.google.com/apis/analytics/docs/mgmt/mgmtDeveloperGuide.html">Getting Started</a></div><ul style="display: none;" id="3-sub-0">
<li><a href="http://code.google.com/apis/analytics/docs/mgmt/mgmtAuthentication.html">Authorization</a></li>
<li><a href="http://code.google.com/apis/analytics/docs/mgmt/mgmtProtocol.html">Protocol</a></li>
<li><a href="http://code.google.com/apis/analytics/docs/mgmt/mgmtJava.html">Java</a></li>
<li><a href="http://code.google.com/apis/analytics/docs/mgmt/mgmtJavascript.html">Javascript</a></li>
</ul>
</li>
<li><a href="http://code.google.com/apis/analytics/docs/mgmt/mgmtFeedReference.html">Feed Reference</a></li>
<li><a href="http://code.google.com/apis/analytics/docs/mgmt/mgmtLibraries.html">Libraries &amp; Examples</a></li>
<li><a href="http://code.google.com/apis/analytics/docs/mgmt/changelog.html">Changelog</a></li>
</ul>
</li>
</ul>
<div class="dottedLine"></div>
<div class="sectionTitle"><span class="sectionFont">Export API <span style="letter-spacing: normal;">(Labs <img src="05_eventTrackerOverview-Dateien/labs-11.png" alt="in Labs" style="padding: 0pt; margin: 0pt;">)</span></span></div>
<ul class="treelist tlw-nested-only tlw-processed tlw-instance-5" style="margin-top: -15px;">
<li>
<ul>
<li><a href="http://code.google.com/apis/analytics/docs/gdata/home.html">Home</a></li>
<li style="padding-top: 0pt; padding-bottom: 0pt;">
<div class="tlw-title tlw-branch"><a href="javascript:void(0)" class="tlw-control" title="Expand Getting Started"><img src="05_eventTrackerOverview-Dateien/cleardot.gif" alt="Expand Getting Started" class="tlw-control tlw-plus"></a><a href="http://code.google.com/apis/analytics/docs/gdata/gdataDeveloperGuide.html">Getting Started</a></div><ul style="display: none;" id="5-sub-0">
<li><a href="http://code.google.com/apis/analytics/docs/gdata/gdataAuthentication.html">Authorization</a></li>
<li><a href="http://code.google.com/apis/analytics/docs/gdata/2.0/gdataProtocol.html">Protocol</a></li>
<li><a href="http://code.google.com/apis/analytics/docs/gdata/2.0/gdataJava.html">Java</a></li>
<li><a href="http://code.google.com/apis/analytics/docs/gdata/2.0/gdataJavascript.html">Javascript</a></li>
<li style="padding-top: 0pt; padding-bottom: 0pt;">
<div class="tlw-title tlw-branch"><a href="javascript:void(0)" class="tlw-control" title="Expand Version 1.0"><img src="05_eventTrackerOverview-Dateien/cleardot.gif" alt="Expand Version 1.0" class="tlw-control tlw-plus"></a><span class="tlw-title">Version 1.0</span></div><ul style="display: none;" id="5-sub-1">
<li><a href="http://code.google.com/apis/analytics/docs/gdata/1.0/gdataProtocol.html">Protocol</a></li>
<li><a href="http://code.google.com/apis/analytics/docs/gdata/1.0/gdataJava.html">Java</a></li>
<li><a href="http://code.google.com/apis/analytics/docs/gdata/1.0/gdataJavascript.html">Javascript</a></li>
</ul></li>
</ul>
</li>
<li style="padding-top: 0pt; padding-bottom: 0pt;">
<div class="tlw-title tlw-branch"><a href="javascript:void(0)" class="tlw-control" title="Expand Feed Reference"><img src="05_eventTrackerOverview-Dateien/cleardot.gif" alt="Expand Feed Reference" class="tlw-control tlw-plus"></a><a href="http://code.google.com/apis/analytics/docs/gdata/gdataReference.html">Feed Reference</a></div><ul style="display: none;" id="5-sub-2">
<li><a href="http://code.google.com/apis/analytics/docs/gdata/gdataReferenceAccountFeed.html">Account Feed</a></li>
<li><a href="http://code.google.com/apis/analytics/docs/gdata/gdataReferenceDataFeed.html">Data Feed</a></li>
<li><a href="http://code.google.com/apis/analytics/docs/gdata/gdataCommonQueries.html">Common Queries</a>
</li><li><a href="http://code.google.com/apis/analytics/docs/gdata/gdataExplorer.html">Query Explorer</a></li>
</ul></li>
<li><a href="http://code.google.com/apis/analytics/docs/gdata/gdataReferenceDimensionsMetrics.html">Dimensions &amp; Metrics</a></li>
<li><a href="http://code.google.com/apis/analytics/docs/gdata/gdataLibraries.html">Libraries &amp; Examples</a></li>
<li style="padding-top: 0pt; padding-bottom: 0pt;">
<div class="tlw-title tlw-branch"><a href="javascript:void(0)" class="tlw-control" title="Expand Changelog &amp; Issues"><img src="05_eventTrackerOverview-Dateien/cleardot.gif" alt="Expand Changelog &amp; Issues" class="tlw-control tlw-plus"></a><span class="tlw-title">Changelog &amp; Issues</span></div><ul style="display: none;" id="5-sub-3">
<li><a href="http://code.google.com/apis/analytics/docs/gdata/changelog.html">Changelog</a></li>
<li><a href="http://code.google.com/p/gdata-issues/issues/list?can=2&amp;q=label:API-Analytics&amp;colspec=API+ID+Type+Status+Priority+Stars+Summary&amp;cells=tiles">Issue Tracker</a></li>
</ul>
</li>
</ul>
</li>
</ul>
<div class="dottedLine"></div>
<div class="sectionTitle"><span class="sectionFont">Website Optimizer <span style="letter-spacing: normal;">(Labs <img src="05_eventTrackerOverview-Dateien/labs-11.png" alt="in Labs" style="padding: 0pt; margin: 0pt;">)</span></span></div>
<ul class="treelist tlw-nested-only tlw-processed tlw-instance-6" style="margin-top: -15px;">
<li>
<ul>
<li><a href="http://code.google.com/apis/analytics/docs/gwo/index.html">Getting Started</a></li>
<li><a href="http://code.google.com/apis/analytics/docs/gwo/commonTasks.html">Common Tasks</a></li>
<li><a href="http://code.google.com/apis/analytics/docs/gwo/feedReference.html">Feed Reference</a></li>
<li><a href="http://code.google.com/apis/analytics/docs/gwo/gwoFAQ.html">FAQ</a></li>
</ul>
</li>
</ul>
<a class="hidden" href="#gc-topnav-anchor">More Google Analytics resource links</a>
</div>
<div style="position: relative;" class="g-unit" id="gc-pagecontent">
<script type="text/javascript">CODESITE_docEarlyProcessing();</script>
<h1 class="page_title">Event Tracking Overview</h1>
<p>Event Tracking is a method available in the <code>ga.js</code>
tracking code that you can use to record user interaction with website
elements, such as a Flash-driven menu system. This is accomplished by
attaching the method call to the particular UI element you want to
track. When used this way, all user activity on such elements is
calculated and displayed as Events in the Analytics reporting interface.
Additionally, pageview calculations are unaffected by user activity
tracked using the Event Tracking method. Finally, Event Tracking employs
an object-oriented model that you can use to collect and classify
different types of interaction with your web page objects.</p>
<p>By contrast, tracking web page objects using the <code>urchin.js</code> tracking code requires virtual URL creation and provides no object hierarchy. With the legacy <code>urchin.js</code>
code, user interaction with page objects is calculated and displayed as
part of total page views to your site, and no distinction is made
between actual and virtual pageviews. </p>
<p>With <code>ga.js</code>, you would commonly apply Event Tracking to:</p><ul>
<li>Any Flash-driven element, like a Flash website, or a Flash Movie player</li>
<li>Embedded AJAX page elements</li>
<li>Page gadgets </li>
<li>File downloads</li>
<li>Load times for data </li>
</ul>
<p>
This document assumes familiarity with Google Analytics Tracking Code (GATC) configuration. Additionally, you must have the <code>ga.js</code>
tracking code installed on those pages where you configure Event
Tracking as described here. For more information on tracking your site
using the GATC, see the <a href="http://code.google.com/apis/analytics/docs/tracking/gaTrackingOverview.html">Tracking Sites</a> guide as well as the documentation in the Analytics Concepts section of this site.</p>
<h3>Design Philosophy</h3>
<p>The design model for Event Tracking is highly flexible, and its use
can be extended well beyond the common model of user-triggered
events—the design decision is up to you. For this reason, useful Event
Tracking reports require collaboration with your report users and good
report planning.</p><ul class="listhead">
<li>Determine in advance all elements for which you want to track data. <p>Even
if you initially track only a single object on your website, having an
overall sense of the various objects/events you want to track will help
you establish a report structure that scales well with an increase in
the number and type of Event Tracking. </p></li>
<li>Work with your report user to plan your Event Tracking reports. <p>Knowing
in advance how the reports should look will direct the structure of
your Event Tracking implementation. For example, if the reports only
need to show video UI interaction, your category structure will be quite
different than if the reports need to track other Flash UIs like menus,
embedded gadgets, and load times. In addition, you can inform the
report user about the different tracking possibilities available with
Event Tracking to get the most out of your implementation. For example,
the report user might be interested in tracking user behavior on a
Flash video interface, but might also be interested in latency tracking
for the load time of the video. In that case, you can plan ahead to have
meaningful names in your event calls.</p>
</li>
<li>Adopt a consistent and clear naming convention. <p>In the process
of implementing Event Tracking, every name you supply for categories,
actions, and labels appears in the reporting interface. In addition, a
category/action pair is treated as a unique element in the report
statistics, so consider first how you want your metrics to be calculated
for all objects belonging to a similar category.</p>
</li>
</ul>
<p>The rest of this guide describes the data model in detail and how to implement Event Tracking for your website. </p>
<div align="right"><a href="#top" class="backtotop">Back to Top</a></div>
<div style="height: 806px;" id="gc-collapsible"></div></div><!-- end gc-pagecontent -->
</div><!-- end gooey wrapper -->
</div> <!-- end codesite content -->
<div id="gc-footer" dir="ltr">
<div class="text">
©2011 Google -
<a href="http://code.google.com/">Code Home</a> -
<a href="http://code.google.com/terms.html">Terms of Service</a> -
<a href="http://code.google.com/privacy.html">Privacy Policy</a> -
<a href="http://code.google.com/more/">Site Directory</a>
<br> <br>
Google Code offered in:
<a href="http://code.google.com/intl/en/">English</a> -
<a href="http://code.google.com/intl/es/">Español</a> -
<a href="http://code.google.com/intl/ja/">日本語</a> -
<a href="http://code.google.com/intl/ko/">한국어</a> -
<a href="http://code.google.com/intl/pt-BR/">Português</a> -
<a href="http://code.google.com/intl/ru/">Pусский</a> -
<a href="http://code.google.com/intl/zh-CN/">中文(简体)</a> -
<a href="http://code.google.com/intl/zh-TW/">中文(繁體)</a>
</div>
</div><!-- end gc-footer -->
</div><!-- end gc-container -->
<script type="text/javascript">CODESITE_CSITimer['load'].tick('ats');</script>
<script src="05_eventTrackerOverview-Dateien/codesite_tail.js" type="text/javascript"></script>
<script type="text/javascript">
var _gaq = _gaq || [];
_gaq.push(
['projectTracker._setAccount', 'YT-8705592-1'],
['projectTracker._setDomainName', 'code.google.com'],
['projectTracker._setCookiePath', window.location.pathname.substring(0,
window.location.pathname.lastIndexOf('/') + 1)],
['projectTracker._trackPageview'],
['siteTracker._setAccount', 'UA-18071-1'],
['siteTracker._setDomainName', 'code.google.com'],
['siteTracker._setCookiePath', window.location.pathname.substring(0,
window.location.pathname.lastIndexOf('/') + 1)],
['siteTracker._trackPageview']
);
(function() {
var ga = document.createElement('script');
ga.type = 'text/javascript';
ga.async = true;
ga.src = 'http://www.google-analytics.com/ga.js';
(document.getElementsByTagName('head')[0] ||
document.getElementsByTagName('body')[0]).appendChild(ga);
})();
</script>
<div style="display: none;" id="menuDiv-lang-dropdown" class="menuDiv instance0"><div class="menuCategory default"><a href="http://code.google.com/intl/en/apis/analytics/docs/tracking/eventTrackerOverview.html" style="display: block;" class="menuItem">English</a><a href="http://code.google.com/intl/es/apis/analytics/docs/tracking/eventTrackerOverview.html" style="display: block;" class="menuItem">Español</a><a href="http://code.google.com/intl/ja/apis/analytics/docs/tracking/eventTrackerOverview.html" style="display: block;" class="menuItem">日本語</a><a href="http://code.google.com/intl/ko/apis/analytics/docs/tracking/eventTrackerOverview.html" style="display: block;" class="menuItem">한국어</a><a href="http://code.google.com/intl/pt-BR/apis/analytics/docs/tracking/eventTrackerOverview.html" style="display: block;" class="menuItem">Português (Brasil)</a><a href="http://code.google.com/intl/ru/apis/analytics/docs/tracking/eventTrackerOverview.html" style="display: block;" class="menuItem">Pусский</a><a href="http://code.google.com/intl/zh-CN/apis/analytics/docs/tracking/eventTrackerOverview.html" style="display: block;" class="menuItem">中文 (简体)</a><a href="http://code.google.com/intl/zh-TW/apis/analytics/docs/tracking/eventTrackerOverview.html" style="display: block;" class="menuItem">中文 (繁體)</a></div></div><div id="gc-collapsible-arrow"></div><div id="cs-searchresults"><div id="cs-recommended">Suggestions</div><div id="searchResult1"></div><div id="searchResult2"></div><div id="searchResult3"></div><div id="searchResult4"></div><div id="searchResult5"></div><div id="searchResult6"></div><div id="searchResult7"></div></div><div style="display: none;" id="menuDiv-projects-dropdown" class="menuDiv instance1"><div class="menuCategory controls"><hr class="menuSeparator"><a href="http://code.google.com/more/" style="display: block;" class="menuItem">Find developer products...</a><a href="http://code.google.com/hosting/" style="display: block;" class="menuItem">Find open source projects...</a></div></div></body></html>